Consultancy on Mobile Ad Tracking & Measurement

Cut through SKAdNetwork, ATT, GA4 Consent Mode v2, and MMP complexity. We design privacy-first measurement that survives platform changes and still answers your business questions.

Privacy-first, compliant iOS (ATT • SKAN 4+) & Android (ARA) Clear docs & handover

What you get

Measurement design that respects ATT/consent and still answers ROAS/LTV questions.

SKAdNetwork postback decoding, schema mapping, and conversion value strategy.

MMP setup & audits (Adjust, AppsFlyer, Branch, Singular, Kochava).

GA4 Consent Mode v2, server events, and privacy-safe funnel tracking.

Android Privacy Sandbox (Attribution Reporting API) planning & integration.

ATT & SKAN 4+ MMP audits Server-to-server events Deep links & deferred deep links QA & validation

Typical deliverables

✅ Measurement plan & tracking map (PDF/Notion)

✅ SDK & server integration checklist (iOS/Android)

✅ SKAN schema & conversion value plan

✅ Consent flow recommendations (copy & UI)

✅ QA test cases + instrumentation guide

✅ Handover session with your team

Start with a free 30-min consultation to review your stack and goals.

Where we help

SKAdNetwork (iOS)

Postback decoding, lockWindow strategy, crowd anonymity, CV schemas, and partner mappings.

ATT & Consent

Consent copy, timing, pre-prompts, GA4 Consent Mode v2, and regional policy alignment.

MMP setup & audits

Adjust, AppsFlyer, Branch, Singular, Kochava — clean taxonomy, event specs, partner configs.

Server events

S2S events, deduping vs SDK, hashing, campaign parameters, and rate-limit safe queues.

Privacy Sandbox (Android)

Attribution Reporting API planning, event vs aggregated reports, and migration readiness.

Dashboards & QA

KPI dashboards, anomaly alerts, and instrumentation QA from dev to production.

How it works

Discovery call — You share goals, stack, and constraints. We align on success metrics.

Audit & plan — We review your current setup and deliver a measurement plan with priorities.

Implementation support — We work with your devs to configure SDKs, consent, and server events.

Validate & handover — QA, dashboards, and a live walkthrough. Clear docs for your team.

FAQ

Do you work with our existing MMP?

Yes. We’re vendor-agnostic and adapt to your stack (Adjust, AppsFlyer, Branch, Singular, Kochava).

Can you help if we don’t have an MMP yet?

We’ll recommend the right fit for budget, region, and channels — or a lightweight setup without an MMP.

How long does a typical engagement take?

Most audits and implementation plans fit 1–3 weeks depending on scope and team availability.

What about data privacy?

All designs are privacy-first and align with platform policies (ATT, SKAN) and your legal guidance.